Knowledge Centre
Take some time to explore all of the useful resources that we are pleased to be able to share
Make Video Essential In Your Business 560 315 Pam Jones

Make Video Essential In Your Business

My washing machine died. RIP. But what has this got to do with videos? Watch the full story to find out and say a goodbye to my washing machine. You can also read the full transcript below the video. Hi everyone. It’s been a few weeks since my last video because of summer. We’ve been…

What Is an Animated Logo? 560 315 Pam Jones

What Is an Animated Logo?

As creators of animated logos, we often have to start our process by explaining to a client what an animated logo is. Let’s use this post to answer that very question. Every business has a logo which helps to form their brand. Your business logo has many functions. It: Is the face of your business…

Bespoke vs Template Videos 560 315 Pam Jones

Bespoke vs Template Videos

Did you know there are two ways to make videos. Templated or bespoke. But how do you decide which approach to take for your videos? Watch the video to find or read the script below the video. It’s a bit like buying the perfect dress if you ladies out there. Or a business suit for…

Videos Help People to Buy 560 315 Pam Jones

Videos Help People to Buy

Here’s real evidence of how videos help people to buy. Watch the video or read the full story below the video. Today I want to share a story about a weekend break that we’re looking to book in July. There’s a couple of teacher training days at school, so we’ve decided to take a long…

Why Use Video In Your Business? 560 315 Pam Jones

Why Use Video In Your Business?

We’re moving home. In this video I tell you about all the things I had to do to sell our home. And from this lesson it got me thinking about video is so important in business. Watch the full story or read the script below. We’ve just put our house up for sale. We’ve been…

Where To Use An Animated Logo? 560 315 Pam Jones

Where To Use An Animated Logo?

In previous posts, we looked at what an animated logo is and why you should use an animated logo. But once created, where can you use an animated logo? There are places where you can use your animated logo. Intro/outro of videos Use the animated logo at the start and end of videos – like video…

Why Use An Animated Logo? 560 315 Pam Jones

Why Use An Animated Logo?

In previous post, we looked at what is an animated logo and where you can use them. But why should you have animated logo created? Now let’s talk about why you should use an animated logo. 1. Brand awareness An animated logo is a more effective means of creating brand awareness than a static one.…

animated video styles
Animated Video Styles 560 315 Pam Jones

Animated Video Styles

In a previous post, I examined various ways of using animated videos for business and learning. In it, I suggested how you might use your video from a content perspective. Here’s a recap of the key points from those posts: You can use learning animated videos to: Simplify a complex topic Tell learners a story…

How To Write A Video Script 560 315 Pam Jones

How To Write A Video Script

Watch this video or read the story below the video for my top tip in how to write a video script effectively.   I often get asked how I write a video script. And to answer this question, I thought I’d tell you about a project I’m currently working on, developing some animated explainer videos…

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